apoyo sofom
YOUR PREFERRED BUSINESS PARTER IN MEXICO
Simple Installment Credits
Basic credit product for a SMB or a physical person with entrepreneurial activities in need of capital for activities linked to their core business, which is repaid (generally) in monthly installments until the debt is cancelled.
Revolving Credits
Credits where funds replenish automatically up to a priorly agreed-upon threshold as the customer keeps paying a part of what is owed. It allows customers to use funds as needed. It is usually used for operating funding, since the amount drawn may fluctuate depending on the needs for cash.
Factoring
Debtor-financing mechanism in which a business sells its accounts receivable at a discounted price to a third party in order to meet its liquidity needs.
Escrow accounts
Financial instrument whereby an asset (or escrow money) is held by a third party on behalf of two other parties that are in the process of completing a transaction. A third-party (APOYO APU) holds the funds until both parties have fulfilled their contractual requirements.

About us
APOYO APU was created by a group of modern Mexican entrepreneurs, both. new and experienced, well aware of global economic and financial trends as well as the needs of the local market.
WHY US? WHY NOW?

This is a niche of opportunities for us.
In the Americas, most of the financial institutions are not local; we feel sometimes their business models and practices are more suitable for the economic realities of other countries and regions.
The Mexican and regional markets need financial institutions with business models and practice that are more flexible, with dynamic propositions presented by businessmen willing to listen to creative points of view, and assess them using strict risk evaluation methodologies.
We believe in giving innovation a fair chance to succeed.

We believe in giving innovation a fair chance to succeed.
We believe that information technology is a powerful enabler for fast, transparent and flexible business models and accountability. As it increases our operational margins, it guarantees better conditions for our customers.

APOYO APU
Provides a series of advantages for the established business owners as well as for entrepreneurs looking for options in a marketplace with many inflexible and high-cost traditional banking.
OUR DNA
Esto es lo que opina la gAt APOYO APU we believe in being creative, trustworthy and
positive.
Our intention is to always say to our customers:
YES, WE CAN …
create a legitimate business proposition, within our risk and AML-
KYC guidelines, so as to help them with their needs.
VALUES
Honesty: We take care of every dollar as if it was our own by following all rules and regulations, as well as our own principles and morale.
Transparency: By providing clear processes and making information available to customers, authorities and partners, we ensure that all our operational results are clear and visible.
Innovation: Not only do we bet for cutting- edge digital technology in our processes but we invest time and resources trying to define the best products for our customers with a low risk and high yields to our investors. All-out innovation is crucial.
Empathy / Desire to Help: We understand our customer’s needs. Many times, they are in tight spots or are coming to us after many rejections. Being empathic and having a service attitude goes a long way into acquiring loyal customers.
Teamwork: The agility and customer intimacy we require is only possible with the right leadership, excellent partners and outstanding team members in the right environment and mind-set. Growth Drive: Our goal is to become a major player in our niche in Mexico & the Americas, leaving our mark with vision, energy, goal-setting and impeccable execution.


